With the aim of reaching new audiences, Timberland offers a new perspective on the spring-summer 2019 women’s collection, renewing, feminising and repositioning styles. Ice Cream Pack is one of the highlights of this collection, a special edition that adds youthful details and feminine colours to more classic models. Breaking concepts, the brand has combined the typical summery image of ice cream, to boots, a winter piece, making Ice Cream Pack a different and fun launch that promises to attract the female audience of the brand.
